customer care

Why Customer Feedback Is the New Marketing Currency

Why Customer Feedback Is the New Marketing Currency

In today’s world, your customers don’t just buy your products. They build your reputation. And in a noisy market where ads get skipped, ignored, or blocked, what truly cuts through the clutter is one thing: Customer Feedback. Every review, every rating, every comment has become a form of currency. The more feedback your business earns

Every Pharmacy Business Needs a Customer Feedback System to Stay Ahead

Every Pharmacy Business Needs a Customer Feedback System to Stay Ahead

Walk into a pharmacy in Lagos, Accra, Enugu, or Kumasi, and you’ll likely see something familiar: shelves neatly lined with medications, a counter with a pharmacist in a white coat, and a few customers, some asking for prescriptions, others picking up common drugs like paracetamol or antibiotics. Business seems steady. People come in and out.

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