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How To Use Customer Feedback To Drive Innovation In Your Business.

How To Use Customer Feedback To Drive Innovation In Your Business.

When local businesses use customer feedback to drive innovation, they create room for growth. Every comment, complaint, or suggestion is more than just an opinion. It is a direct signal of what people truly value and where your business might be falling short. Feedback touches every corner of innovation, from improving products and refining services

Every Pharmacy Business Needs a Customer Feedback System to Stay Ahead

Every Pharmacy Business Needs a Customer Feedback System to Stay Ahead

Walk into a pharmacy in Lagos, Accra, Enugu, or Kumasi, and you’ll likely see something familiar: shelves neatly lined with medications, a counter with a pharmacist in a white coat, and a few customers, some asking for prescriptions, others picking up common drugs like paracetamol or antibiotics. Business seems steady. People come in and out.

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