Why Customer Feedback Is More Powerful Than Traditional Marketing (Especially for Local Businesses)
If you run a local business in Nigeria, you’ve probably spent money on flyers, radio ads, Instagram promotions, or word-of-mouth campaigns hoping they’ll bring in more customers. Sometimes they work. Oftentimes, they don’t. Here’s the uncomfortable truth most business owners don’t like to hear: Customer feedback is more powerful than traditional marketing, and it always